This is what We’re Great AT.

SEO and PPC Services for Digital Businesses and Ecommerce

We help online businesses grow with tailored search strategies designed to drive traffic, leads, and revenue—no fluff, just results.

What We Do

Service Overview

For those of you who want the bullet point, here’s the short version of what we offer.

PPC & PAID MEDIA

The fastest way to grow your business.
We’re certified Google Ads specialists. Campaign strategy, creation, ongoing optimization, ad copy and reporting for Google Ads, LinkedIn Ads, Microsoft (Bing), and Meta.

SEO & CONTENT STRATEGY

The long-term strategy with long-term returns. Develop a content strategy that will attract and convert your target customers. Technical SEO, on-page optimization, content calendar, and more.

ANALYTICS & CRO

The icing on the cake.
Get clear insights on what’s working with customized GA4 setups, easy-to-use dashboards, and A/B testing that helps your website perform at its best.

Ready to Get Started?

Conversion-focused SEO and content marketing

Technical and On-Page SEO

Our SEO services are designed to do more than just boost rankings—we focus on driving meaningful traffic that converts.

We offer both one-off projects and ongoing retainers, depending on what your team needs. One-off projects are perfect for site migrations, redesigns, or teams that want expert guidance to kickstart an SEO strategy. Retainers are ideal for marketing teams ready to consistently publish and optimize content.

Every project includes a full content and technical audit, competitor benchmarks, content strategy, detailed content briefs, and ongoing optimization of existing content.

Profitable PPC campaigns built for scalable growth

Google Ads and Microsoft (Bing) Ads

Paid search shouldn’t feel like a guessing game. We build strategic, data-driven PPC campaigns designed to attract high-intent customers and turn clicks into real revenue. Whether you’re launching something new or looking to improve your existing ads, we focus on creating campaigns that scale with your business and deliver measurable results.

Every PPC retainer includes campaign setup, conversion tracking, ad copy, A/B testing, and ongoing optimizations.

Want even better results? SEO and PPC work best together – while PPC drives immediate traffic, SEO builds long-term growth, giving your business the best of both worlds.

Know what’s working. Optimize what’s not.

GA4, Looker Studio, Tag Manager

We make sure you actually understand your data—and use it to grow. From setting up and customizing GA4, Looker Studio dashboards, and Tag Manager to running A/B tests with the tools your team prefers, we help you track what matters and optimize what’s working. With clear reporting and actionable insights, you’ll always know exactly where to focus next

We Don’t do it all

Great web design, social strategy, and email are all part of great marketing plan.

But we don’t do it all. We aren’t content writers, web designers, developers, or influencers about to make you “go viral” on TikTok.

As a former marketing director, Rebecca is well-tuned to how each digital channel fits together. We do ensure your campaigns and channels are aligned and working together like a well-oiled machine. Our reports will cover trends across every digital channel, so you get one wholistic picture in once place.

Other OFFERS

Marketing Dashboards and Templates

I put a lot of effort and time into creating great processes, dashboards, and reports. So, I share those for other in-house marketers and agencies. You can see our free and premium templates here.

Template Library – Coming Soon

You May Be Wondering….

Hello Metrics is based in Fort Collins, Colorado, but we work remotely with clients across time zones. Whether you’re nearby or halfway around the world, we’re happy to collaborate and keep projects running smoothly wherever you are!

One-off SEO projects have a defined scope from the start and are perfect for specific needs—like a website migration or redesign. For example, a typical project might include a full technical audit of your staging site, a content audit, and keyword research and mapping for 20 new pages. These are great for big milestones or getting a new site set up for success (and we highly recommend them during redesigns!).

SEO retainers are a better fit for teams that are actively publishing new content or want ongoing support. Retainers work as a block of monthly hours, giving us the flexibility to tackle the most impactful projects—like content strategy, optimization, audits, and reporting—while following a clear, customized roadmap we build together.

PPC management is only offered on a retainer model.

Of course—AI is impossible to ignore in marketing today. If you request a proposal, we’re happy to give you full transparency on exactly how we use AI at Hello Metrics. But here’s my quick take:

  • No, SEO isn’t dead. AI has definitely shaken things up (RIP to some low-value affiliate sites), but strong, strategic content will continue to drive organic traffic, leads, and sales.
  • Yes, we use AI tools to speed up research and improve workflows. We’re always upfront about the tools we use and never share confidential client data with AI platforms like ChatGPT.
  • Yes, a human reviews everything before it ever reaches you.
  • No, we don’t publish AI-generated content. And we don’t recommend it, either. Your brand deserves original, high-quality work that stands out.

The first step is to schedule a free consultation call. Before we chat, we’ll do a mini audit of your site to get a sense of your current strategy and uncover opportunities. On the call, we’ll review what’s working, where SEO and PPC can help, and share our recommendations for services and scope based on your goals.

Retainers are billed monthly, with a minimum commitment of 3 months (though all of our clients have stuck around much longer!)

For PPC, retainers are tiered based on your ad spend, averaging around 10% of your total spend.

For SEO, retainers are based on a monthly block of hours, which we customize based on your site size, publishing frequency, and how fast you want to move.

Monthly retainers start at $2,800.

We work across industries with experience in software, eLearning and education, financial services, and more.

All of our clients have one thing in common – they are digital-first businesses like eCommerce brands, SaaS companies, and online service providers. We currently do not work with local service providers, restaurants, or retailers.